6 reasons you need an eCommerce website

With the current rise in online purchases, it’s easy to get left behind if you haven’t embraced eCommerce selling. Setting up an eCommerce website isn’t as scary as you might think, and will help increase sales and bring your products to customers old and new. It’s an important part of your marketing strategy and will […]

Why your business needs a website

Having a website is a great way to grow your business and reach new and existing customers. It is your virtual shop window and often the first interaction a person has with your company. If you have a physical store it is the perfect tool to drive traffic to it, highlighting your products and telling […]

Essential Marketing Tips

Marketing might seem like something that’s not essential in the current climate, but it’s actually even more important to keep marketing your business. There are so many people who’ve had to put their work life on hold, and statistics show that while they are at home they are spending more and more time on social […]

When Should You Have a Website Refresh

With the increase in online shopping, having an up-to-date website is even more important than it’s ever been. In the first days of the web, it was possible to be successful online with just a basic website that had basic information and contact details. As time has gone on, and the internet has turned into […]

Anatomy of a great homepage.

Start with the basics Take a look at your website from the point of view of a potential customer. Is it obvious what your business is? Are your messages clear? Is it easy to navigate? Does it look appealing? If you answered no to these questions, it’s time to take stock. Your home page should […]

How to deal with bad reviews

“A bad review is like baking a cake with all the best ingredients and having someone sit on it.” Danielle Steel With instant review tools like Google, Facebook and TripAdvisor everyone can become a critic. It can only take a slight misunderstanding or miscommunication for your decent service to receive a less than favourable review. […]